COMPANY UPDATE
Following the sad passing of Awayadays operator David McMaster in 2023, the Awayadays company is no longer in a position to run its tours and private hire. However, some very good news is that we have now secured the services of Ensignbus to operate bookings on our behalf using the original Awayadays bus fleet supported by their own buses where needed - effective April 2024. Ensignbus is a trusted, large scale operator who we have always had the pleasure of working closely with. Please contact us for private hire requests (email david@awayadays.com) - we’d love to help transport you and your guests. Please note the City Sightseeing Tour in Norwich has been suspended until further notice.

AWAYADAYS HISTORY

Awayadays was founded over 25 years ago by the late David McMaster who was a tourism professional and passionate ambassador for Norfolk. He ran the business alongside his wife Beryl and a trusted team of drivers, conductors and support staff. David was a past Director of VisitNorwich and former Chairman of Norwich Attractions. Throughout his time running Awayadays he worked tirelessly to promote Norwich and Norfolk as one of the UK’s top tourist destinations.

David’s knowledge of Norfolk grew from his position managing the farming co-operative, Aylsham Growers. In 1997 he decided on a complete change of lifestyle and he created Awayadays where he was able to use those past links to enable him to include tours to estates not always accessible to the general public. He also introduced evening tours of Norwich with a Blue Badge guide. In 2003, global franchise firm City Sightseeing, who operates open-top sightseeing buses around the world, helped him set up City Sightseeing Norwich.

City Sightseeing Norwich celebrated 20 years in 2023.

Remembering the late David McMaster (d.July 2023) for his wonderful contribution to tourism in Norfolk.